Article Marketing is certainly nothing new, but in order for
it to be wildly successful; you must remember three things…

(a) Your articles have to be loved by the Article Directory
Editors or they won’t be accepted. Take some time to
familiarize yourself with each directories terms, you’ll be
glad you did.
(b) Your articles have to be loved by the Search Engines in
order for your articles to be found. Articles which are
“keyword-rich” will be found much more often.
(c) Your articles have to be loved by the Audience you are
targeting, (i.e. your readers). Providing useful,
enjoyable content will increase your readership and the
number of Publishers that will make your articles available
on their sites.

If your articles meet the criteria, above, your articles
will be accepted, found, read, enjoyed and most importantly…
Will bring Targeted Website Traffic to the site(s) you list
in your Resource Box.

While it’s not difficult, there are a number of things you
must know (and do) to ensure your success with Article
Marketing. In this article, I will give you five tips to
improve the effectiveness of every article you write. Here
are 5 tips; more will follow in parts 2 through 5.

1. Make sure you’re submitting original content. Nothing
will upset an Article Directory Editor faster than if you
submit some Private Label Rights article found on thousands
of sites.
2. Write your articles in the preferred formats. Editors
like informative articles that share your expertise.
Articles that include tips, strategies, how-to’s, case-
studies, reviews, opinions and commentaries are well-
received.
3. Write articles that give valuable benefit to your
readers. Articles which are considered “hypey,” i.e.
excessive self-promotion, a sales letter or even a press
release won’t be accepted.
4. You must use decent English. It doesn’t have to be
Shakespeare, but be sure to use proper grammar, spelling,
punctuation, etc.
5. Articles must not contain information the editors deem
illegal, immoral or promoting hate or violence.

In summary, if you’re writing articles that are loved by
Article Directory Editors, Search Engines and your Targeted
Audience, you’ll find a whole lot of success with your
Article Marketing efforts.

Stay tuned, as we’ll be covering more proven Article
Marketing Tips in part two of this five-part series.